![](https://static.wixstatic.com/media/11062b_db941fb677344154a4e5d959ef7f0d33~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/11062b_db941fb677344154a4e5d959ef7f0d33~mv2.webp)
![Analytics - Remember New Coke?](https://static.wixstatic.com/media/11062b_db941fb677344154a4e5d959ef7f0d33~mv2.jpg/v1/fill/w_445,h_334,fp_0.50_0.50,q_90,enc_auto/11062b_db941fb677344154a4e5d959ef7f0d33~mv2.webp)
- Jul 1
- 3 min
Analytics - Remember New Coke?
Almost forty years ago one of the most iconic companies in the world made a huge blunder—Coca Cola ditched Coke. The irony is that the...
![](https://static.wixstatic.com/media/11062b_785bf28c37cd46ca91a64bc05a7579c8~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/11062b_785bf28c37cd46ca91a64bc05a7579c8~mv2.webp)
![No Safe Harbour for Finance in the Storm that is 2024](https://static.wixstatic.com/media/11062b_785bf28c37cd46ca91a64bc05a7579c8~mv2.jpg/v1/fill/w_445,h_334,fp_0.50_0.50,q_90,enc_auto/11062b_785bf28c37cd46ca91a64bc05a7579c8~mv2.webp)
- Apr 16
- 6 min
No Safe Harbour for Finance in the Storm that is 2024
A year ago, I wrote how finance professionals could face challenges of forecasting in a world characterised by global supply chain...
![](https://static.wixstatic.com/media/5b258915c87b432890ed45e2a5abbdc9.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/5b258915c87b432890ed45e2a5abbdc9.webp)
![What does it mean to be an Entrepeneurial CFO?](https://static.wixstatic.com/media/5b258915c87b432890ed45e2a5abbdc9.jpg/v1/fill/w_445,h_334,fp_0.50_0.50,q_90,enc_auto/5b258915c87b432890ed45e2a5abbdc9.webp)
- Oct 16, 2023
- 1 min
What does it mean to be an Entrepeneurial CFO?
Welcome to the fifth in a series of 'reprints' of articles that I have written over the last two years in FM Magazine published by the...
![](https://static.wixstatic.com/media/3639ebc375a03c3026c99f7f158dd108.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/3639ebc375a03c3026c99f7f158dd108.webp)
![Time to Focus on Forecasting](https://static.wixstatic.com/media/3639ebc375a03c3026c99f7f158dd108.jpg/v1/fill/w_445,h_334,fp_0.50_0.50,q_90,enc_auto/3639ebc375a03c3026c99f7f158dd108.webp)
- Oct 9, 2023
- 1 min
Time to Focus on Forecasting
Welcome to the fourth in a series of 'reprints' of articles that I have written over the last two years in FM Magazine published by the...